Popular Searches from Sentry Digital

Top UK Internet Searches (Dec 2007)

The British internet user put "on fire" all the search engines, which are available for them to find sources of information for travel, news, sport and you might of guessed it the weather. The Brits were hungry for gossip about our well known celebrities which came in the top 6 preferences.

TOP 10 CATEGORIES (searches) Dec. 2004
1. 2. 3. 4. 5. 6. 7. 8. 9. 10.	Travel/Holidays/Hotels News/Sports/Weather Home/Cars/Mobiles/Gifts Adult Entertainment Banking/Credit Cards DVD/CDs/MP3s Celebrities Insurance Jobs Food/Health	5,888,000 4,220,000 3,893,000 3,305,000 2,348,000 2,170,000 1,375,000 790,000 680,000 498,000	23% 17% 15% 13% 9% 9% 5% 3% 3% 2%

These figures give a flavour of what the Brits looked for on the Internet in December 2003 and represents 85% of all searches:

TOP 15 CELEBRITIES (searches) Jan. 2005
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15.	I'm a Celebrity Get me Out Jordan Eastenders* Britney Spear Simpsons Pamela Kylie Michael Jackson David Beckham Robbie Williams Will Young Elvis Presley Victoria Beckham Dido Pop Idols Total	321,303 291,812 227,400 212,748 136,029 108,318 99,416 87,876 67,175 50,670 46,960 43,150 40,607 31,190 24,985 1,468,336	22% 20% 15% 14% 9% 7% 7% 6% 5% 3% 3% 3% 3% 2% 2%	up up down up up up up down up up down up up down down

TOP GENERAL UK (searches) Dec. 2004
Travel/Holidays/Hotels Adult PC Games Sports Credit Cards BBC Car related Insurance Flights News Mobiles Chat Jobs MP3 DVD Loans Weather Banks Dating Virgin CD Sky News/Sport Clubs Easyjet Ryanair Gifts Paris Eastenders Home & Furniture food Disney health Casino/Betting Michael Jackson Britney Spear Home & Kitchen Royal Mail Simpsons Jordan Home & Garden Home & Bathroom Electrical Goods Diet Kylie Pamela Jonny Wilkinson Will Young Winnie Pooh Robbie Williams David Beckham Elvis Presley Dido Victoria Beckham	3,700,000 2,250,000 1,590,000 1,500,000 1,442,000 1,250,000 1,000,000 790,000 780,000 710,000 700,000 680,000 679,000 580,000 550,000 526,000 410,000 380,000 375,000 370,000 350,000 350,000 340,000 307,000 280,000 260,000 246,000 212,000 210,000 210,000 205,000 190,000 150,000 137,000 133,000 131,000 129,000 125,000 114,000 112,000 110,000 100,000 98,000 96,000 80,000 59,000 49,000 49,000 43,000 36,000 35,500 33,500 33,000	14.64% 8.90% 6.29% 5.93% 5.71% 4.95% 3.96% 3.13% 3.09% 2.81% 2.77% 2.69% 2.69% 2.29% 2.18% 2.08% 1.62% 1.50% 1.48% 1.46% 1.38% 1.38% 1.35% 1.21% 1.11% 1.03% 0.97% 0.84% 0.83% 0.83% 0.81% 0.75% 0.59% 0.54% 0.53% 0.52% 0.51% 0.49% 0.45% 0.44% 0.44% 0.40% 0.39% 0.38% 0.32% 0.23% 0.19% 0.19% 0.17% 0.14% 0.14% 0.13% 0.13%

Source of Data : Overture - AOL - MSN - Freeserve - Lycos - Yahoo
Searches do not include direct visits to websites
Information represents 85% of all internet searches
Care was taken for accuracy of information - please allow +/- 3% error
For more information email : enquiries@sentrydigital.co.uk

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